Mobile Personalization News Today

Insider, a single platform for building individualized, cross-channel experiences, enables enterprise marketers to connect customer data across channels and...

Vibes, the most trusted mobile engagement platform, has announced the final results of its comprehensive 2023 Consumer Trends survey. Vibes surveyed a broad range of over 1,000 mobile-centric consumers with the intention of understanding what the relationship with their smartphones looks like today, how they interact with brands on their phones, and how often., , , , Among the core findings were that younger consumers say they now prefer SMS (32%) over email (26%) as their primary channe.....