Its creative. One of those things where you see it, you know it. Cool is authenticity. Full stuff. Its one of the few ways we have of distinguishing ourselves from our parents, and then theres the act of associating ones self with ones peers. Thats the kind of judo move that lies at the heart of the foundation of coolness. You cant plan coolness. It just is. Whatever it is or isnt, cool is power. Harness it, and itll take you to the top. Lead the pack and still be cool . Can you have the power to still play the outsider . From the mainstream margins, coolness is a force. I think any leader, the quality of cool has to come through, because, like, thats a mixture. You are giving other human beings to buy in and go in the direction that you want them to go. Its a certain swagger. Its how you comport yourself, but its also how you engage people. Im talking about this, theres no filter here, its just me to you. The coolest people laugh at the people who are not completely true to themselves
This Week in History, February 23 - March 1
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This Week in History: Feb 19-25, 2018
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