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Let's Play 'Is It Innovative?' And, Why Are Celebrities Flocking To Coffee?

What defines compelling innovation? Novel ingredients? Esoteric flavors? Unusual packaging? The hosts discussed how strategic and entrepreneurial companies are attempting to innovate in food and beverage and whatโ€™s moving the needle for consumers. They also riffed on two new celebrity coffee brands, one launched by a โ€œYellowstone star and the other known for her status as a โ€œteen mom.โ€
Jack Daniels Jenelle Evan Topo Chico Cole Hauser Ray Latif Cola Co

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