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TV upfront presentations clouded by digital video ad supremacy

TV upfront presentations clouded by digital video ad supremacy
yahoo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yahoo.com Daily Mail and Mail on Sunday newspapers.

New yorkUnited statesKenneth liBrian wieserWalt disneyLos angelesSheila dangChloe finemanSamantha roseComcast nbcuniversalNicole mccurninMark marshallCowen doug creutzInteractive advertising bureauDawn chmielewskiWarner bros discovery

National Linear TV Ad Market Fell 7% In Q4 2023

National Linear TV Ad Market Fell 7% In Q4 2023
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Nicole mccurninUs national linearGuideline insights director nicole mccurninMarket tracker

Twitter ad sales plunged 46%, while TikTok, Pinterest gained following Musk takeover

Twitter ad sales plunged 46%, while TikTok, Pinterest gained following Musk takeover
adage.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adage.com Daily Mail and Mail on Sunday newspapers.

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