number four, publishers weekly nielsen the conservative book club number one and the cruz campaign is looking at that one well is it the conservative spin or the bulk purchases that has it off the new york times list. i think the nielsen book spin and this has to do in the score when you are scanning the skew on the back of the book per purchase. these numbers astounding for him. the new york times says bulk purchases, we have a way of looking at our books that are not just a random purchase list but the cruz campaign saying wait a second, if you have got this evidence that a huge super pac came in and is buying up the book, show us the evidence here. the new york times doesn t want to do that in fact i m actually was exposed a little bit to the book publishing business. i m writing a book it s coming out next year. they talked about the new york times process completely opaque, totally covered. they let anybody any what the real criteria is. it s easy to believe that they