Offline Commerce Current News Today

atulpmrMay 16, 2021 1 Online to offline commerce is a business model that draws potential customers from online channels to physical store. Over the years, this idea has evolved with the evolution of e-commerce industry. Currently, e-commerce companies are highly investing in online to offline marketing strategy, in order to reap the benefits of Omni channel strategy which was designed to enhance customer experience. Few of the e-commerce companies having both online presence and offline pres...