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Neuroscience Shows Sex Still Sells for Generation Z

Neuroscience shows sex still sells for Generation Z.

Olivier tjonBeyond reasonGen zers

Kris Jenner, Courteney Cox + More Speak at WWD s Beauty CEO Summit

Kris Jenner, Tommy Hilfiger, Courteney Cox and Anastasia Soare share brand and business insights at WWD's annual Beauty CEO Summit.

United statesCourteney coxAnastasia soareTai beauchampAmy liuKris jennerMary van praagMarc pritchardGuive baloochDana upshawTina chen craigRichard christiansenVasiliki petrouNational eczema associationBeauty incProcter gamble

Neuroaesthetics Research Is Poised to Shake Up Fashion and Beauty – WWD

Fashion and beauty firms depend so much on aesthetic appreciation, more are likely to experiment with neuroaesthetic research, Beyond Reason contends.

United statesFrance generalOlivier tjonBeyond reason

Neuroscience Is Unlocking the Reasons People Purchase NFTs – WWD

Neuromarketing consultancy Beyond Reaons estimates immaterial goals account for 90 percent of the implicit cost-benefit equation for luxury goods.

Olivier tjonBeyond reasonRolex daytona

WWD Tech Symposium Looks at the Future of Fashion – WWD

The virtual event is free and will be on-demand beginning July 3.

France generalJoelle diderichBella hadidSam hamiltonSebastien borgetArnaud vaillantStefano rossoMaison margielaViktor rolfStaff internationalFashion metaverseDiego di tommasoMiles sochaThey buyConsumer psychology behindOlivier tjon

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