Consumers buy product based on its recommendations
Consumers buy product based on its recommendations ANI 04 May 2021, 14:55 GMT+10 Washington [US], May 4 (ANI): As more people go online for shopping, understanding how they rely on e-commerce recommendation systems to make purchases is increasingly important. Penn State University researchers suggested that its not just what is recommended, but how and why its recommended, that helps to shape consumers opinions. Through the study published in the Journal of Advertising, the researchers investig...
United States Jamesp Jimirro Ms Shyam Sundar Mengqi Liao Penn State Institute For Computational Media Effects Research Laboratory
Source: greekherald.com