Google weans Singapore businesses off third-party cookies with IMDA partnership
Google will be partnering the Infocomm Media Development Authority (IMDA) to support local businesses in preparing for a privacy-first future by allowing them to test advertising tools without third-party cookies that track the online activities of users, ahead of its 2024 goal to completely phase
Denise Wong Anthony Chavez Vinay Goel Data Protection Commission Infocomm Media Development Authority Privacy Sandbox
Source: marketing-interactive.com