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Xiaomi: Chinese smartphone brands scramble to protect their turf in India, ET Telecom

Xiaomi: Increased scrutiny by Indian authorities and tepid demand for higher volume smartphones costing less than Rs10,000, where Chinese brands have a major presence, has seen the combined share of these products drop to 61% in Q2 2023 from their peak of 77% in Q1 2020. In the same period, the combined share of global brands such as Apple and Samsung rose from 17% to 27%.
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