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USHBC names chair of promotions committee - Produce Blue Book

Brian Bocock Named Chair of the USHBC Promotions Committee

Brian Bocock named chair of the USHBC Promotions Committee

Brian Bocock, vice president of product management at Naturipe Farms, has recently been appointed chair of the USHBC Promotion Committee.

Oregon black raspberries are nearly impossible to find. Why is that?

Why is it nearly impossible to find Oregon black raspberries? We have the answer.

Heat hits yields on niche black raspberry volumes

"We are anticipating the commercialization of a new blueberry variety group"

We are anticipating the commercialization of a new blueberry variety group Big Innovation Leap Having a strong hold on the Blueberry market in South East Asia, Fruit-X Asia have been holding their breath in anticipation of commercialization of a new Blueberry variety group, which is expected to create a major boom in the current market. This big leap in innovation was initiated with full focus on the consumer experience, regarding fruit sweetness, crunchiness, and bigger size but with the emphasis on the consistency of these attributes. New blueberries variety in USA. Reliability and Excellence As part of the Fruit-X Asia core values of “Reliability and Excellence” they are now changing the game in terms of the Blueberry market, where traditionally the fruit has lacked consistency in size and taste, making it difficult for retailers to create brand loyalty. This major area of concern will now be strongly tackled by Fruit-X Asia in their pursuit of giving their clients a