P Ahammad News Today

This wedding season, brides are favoring antique and jadau jewellery, driving up gold prices and pushing average budgets to Rs 10 lakhs from the previous Rs 5-7 lakhs. Mumbais Zaveri Bazaar reports a surge in heavy jewellery demand, particularly for jadau pieces. Designer Kolkatti jewellery from Kolkata gains popularity. Despite a market slowdown till December 30 due to soaring gold prices at Rs 64,000 per 10 gm, South India witnesses a 15% increase in antique jewellery demand. The trend signifi...