Article - Staying Within Budget in 2024: The EProcurement Advantage - By Johannes Vocke, CFO, FutureLog - Hoteliers know that guest experiences drive revenue. In recent years, leading hoteliers have responded to the pressure to leverage data to deliver more personalised, streamlined stays for their guests. But while hoteliers have been busy moving towards digital customer-facing solutions, they havent put as much energy into back-of-house (BOH) transformation. Accenture reports that 95 percent of travel companies are only focused on digital transformation in some parts of their business, but not all of them.
Hoteliers know that guest experiences drive revenue. In recent years, leading hoteliers have responded to the pressure to leverage data to deliver more personalised, streamlined stays for their guests. But while hoteliers have been busy moving towards digital customer-facing solutions, they haven’t put as much energy into back-of-house (BOH) transformation. Accenture reports that 95 percent of travel companies are only focused on digital transformation in some parts of their business, but not all of them.