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Surfer and environmentalist Pacha Light

Sport Ecuadorian–Australian surfer Pacha Light was poised for a promising career on the professional circuit. Instead, because of her passion for the environment, she chose to step away from corporate sponsorship. By Pilar Paredes. Surfer and eco warrior Pacha Light off Bicheno on Tasmania’s east coast. Credit: Supplied In November last year Australian surfer Pacha Light did something almost unheard of in professional sport. Despite having earned the No. 4 spot in the Australia/Ocean...
United States New South Wales Gold Coast Lily Tran World Surf League Pro Junior Bob Brown Foundation

TikTok has launched a new integrated brand campaign celebrating Aussie summer

BY Jasmine Giuliani ON 19 January 2021      3 min read Video sharing social media platform TikTok has launched its second national brand campaign called ‘Summer Starts on TikTok’. It acts as a goodbye to the challenges of 2020 and invites Australians far and wide to join the platform in celebrating local summer vibes. The integrated campaign kicked off on December 20 and will continue through to March 31. The campaign will run across TV, radio, digital, online, social media channels a...
Bondi Beach New South Wales Kayla Itsines Brett Armstrong Tiktok Global Business Solutions Summer Starts

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