Page 34 - Packaging Labeling News Today

Dive Brief: General Mills-owned Epic brand has launched the Beef-Barbacoa Inspired Bar, said to be the first bar to carry the Savory Institute’s Land to Market Ecological Outcome Verification (EOV) Seal, according to an emailed press release. “The beef in this product was raised using regenerative farming practices that improve soil health, biodiversity, and ecosystem function,” according to the brand.  The bar contains beef sourced from White Oak Pastures, which offsets 80% of its gree...

Dive Brief: While innovation continued at a level pace in 2020, the number of line extensions fell 29% compared to the previous three-year average, according to a new analysis by IRI. This is as consumption shifted increasingly to homes and shopping moved online. Brands have adapted with a focus on new products that elevated self and societal care, indulgence and convenience. Small brands and private label also found opportunity to grab consumers attention and win their loyalty during the last ...

Dive Brief: More than half of all Americans — 51% — are impacted by food allergies and sensitivities, according to a new study done by allergy-friendly brand Thats It using the Suzy marketing research platform. The study surveyed 10,000 people. Last week, Food Allergy Research & Education also announced an initiative to broaden care, treatment and education about food allergies to underrepresented communities. The advocacy group had already started working toward some of the goals in the i...

Share it Hershey, the largest U.S. confections company, is famous for churning out billions of its indulgent Kisses, Reeses Peanut Butter Cups, Milk Duds and other sweet treats each year. But as consumer tastes have changed, the 127-year-old company is focusing more attention on innovating these core brands through low- or no-sugar, organic and bite-size offerings in an effort to grab a larger share of the better-for-you snacking category. Only 6% of candy, mint and gum sales come from product...

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Dive Brief: Kraft Heinz is testing a recyclable paperboard cup for its microwaveable Kraft Macaroni & Cheese product, the company announced. This would be the brands first recyclable cup. A new Macaroni & Cheese Shapes variety will be launched using this packaging later this year. The cup will not have a plastic label on it so that the package is both recyclable and compostable in industrial facilities. Kraft Heinz said the company is working on appropriate labeling to ensure consumers know to ...

took its biggest step yet to grow beyond dairy with the rollout of ready-to-drink cold brew coffees — bringing the company up against heavyweights such as Nestlé, PepsiCo and Danone. The coffees mark a logical extension for the New York company that has moved beyond Greek yogurt in the last few years with functional wellness beverages, plant-based oat milk, as well as dairy and plant-based oat creamers — both of which are being incorporated into the new offerings. The Chobani Coffee is a...