The four new Californian wines have been available in the channel since 4 March 2021.
Australian winemaker Penfolds is in the midst of organising tastings with various duty free retailers as it looks to roll-out the California Collection in further DF&TR locations.
The four new Californian wines
(2018 Quantum Bin 98 Cabernet Sauvignon âRRP $700; 2018 Bin 149 Cabernet Sauvignon â RRP $149 â 2018 Bin 704 Cabernet Sauvignon â RRP $70; and 2018 Bin 600 Cabernet Shiraz â RRP $50) have been available in the channel since 4 March 2021.
Singapore Airlines (KrisShop), Lotte Duty Free
(Changi Airport and iShopChangi), Gebr. Heinemann
(Sydney Airport), China Duty Free Group
(Hainan Tourism Duty Free Shopping Complex) and CDF-Lagardère (
Hong Kong International Airport) were among the first travel retail listings.