Pascal Drouet News Today

With almost 3,000 exhibitors from 64 countries and over 250,000 trade visitors from 153 countries, Cosmoprof Worldwide Bologna 2023 was almost back to its pre-pandemic strength. While no break-out trend emerged at this 54th edition, most of the already existing mega trends were present in full strength. Gender-free and clean/organic beauty brands (often aimed at the GenZ or Millennials demographics) were ubiquitous, as were brands that prioritised transparency, fair trade and sustainability......