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Hygiene brand Pee Safe crosses Rs 100 crore in sales, nears profitability

Originally launched a decade ago with just one product, a toilet seat sanitizer by Vikas Bagaria, and Srijana Bagaria (husband-wife duo) out of a personal incident, Pee Safe has evolved into a personal hygiene and fast-moving consumer goods (FMCG) brand. In the past six years, the company has diversified its product range to include personal hygiene categories, addressing the needs of girls from puberty to menopause. The portfolio has intimate hygiene products such as reusable pads, tampons, men...
Nikhil Kamath Nithin Kamath Srijana Bagaria Vikas Bagaria Rainmatter Health Natco Pharma

Hygiene brand Pee Safe crosses Rs 100 crore in sales, nears profitability, ET Retail

Originally launched a decade ago with just one product, a toilet seat sanitizer by Vikas Bagaria, and Srijana Bagaria (husband-wife duo) out of a personal incident, Pee Safe has evolved into a personal hygiene and fast-moving consumer goods (FMCG) brand. In the past six years, the company has diversified its product range to include personal hygiene categories, addressing the needs of girls from puberty to menopause. The portfolio has intimate hygiene products such as reusable pads, tampons, men...
Nithin Kamath Nikhil Kamath Srijana Bagaria Vikas Bagaria Rainmatter Health Natco Pharma

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health startups: Indian health and wellness startups forge ahead with hiring despite funding challenges

Health and wellness startups in India, including MediBuddy, 1to1help, BeatO, Lissun, and Onsurity, are actively hiring across various roles despite the ongoing funding challenges. These companies are expanding their teams in product, technology, data science, counselling, compliance, certification, design, and customer training.
United States Sanjay Swamy Gautam Chopra Dinesh Menon Boston Consulting Group Fireside Ventures

Feminine hygiene penetration still lower than 30% in India: Pee Safe, ET Retail

Feminine Hygiene: Originally launched a decade ago with just one product, a toilet seat sanitizer by Vikas Bagaria, and Srijana Bagaria (husband-wife duo) out of a personal incident, Pee Safe has evolved into a personal hygiene and fast-moving consumer goods (FMCG) brand. In the past six years, the company has diversified its product range to include personal hygiene categories, addressing the needs of girls from puberty to menopause. The portfolio has intimate hygiene products such as reusable ...
United Kingdom Nikhil Kamath Nithin Kamath Vikas Bagaria Srijana Bagaria Rainmatter Health

Feminine hygiene: Feminine hygiene penetration still lower than 30% in India: Pee Safe

Pee Safe, a hygiene and wellness brand, highlights that less than a third of women in India use or have access to female and intimate hygiene products, indicating a significant market potential and the need for awareness. With feminine hygiene penetration below 30% in India, new entrants face challenges in increasing market share due to limited awareness and low purchasing power among women.
United Kingdom Nikhil Kamath Srijana Bagaria Vikas Bagaria Nithin Kamath Rainmatter Health

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