Page 6 - Peter Stern News Today

Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners.

Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners.

DEARBORN, Mich.--(BUSINESS WIRE)--Aug 14, 2023--

Peter Stern, who most recently served as vice president of services at Apple, will be president of "Ford Integrated Services."

Ford hired former Apple TV Plus honcho Peter Stern to lead its effort to improve software experience for its customers. Stern worked at Apple for over six years.

Ford has hired away a key Apple executive to run a new business unit that will sell software-related subscription services to vehicle owners. The Dearborn, Michigan, automaker said Monday it hired Peter Stern, who was Apple's vice president of services. At Apple, Stern oversaw Apple TV plus, iCloud storage, Apple Books, the arcade and fitness operations and other businesses, Ford said in a statement Monday.

Ford has named Apple veteran Peter Stern to lead the newly formed Ford Integrated Services, which will create and market valuable software-enabled customer experiences across Ford Blue, Model e and Ford Pro. In January it was announced that Apple would revamp its Services division as services exe

(Reuters) - Ford Motor on Monday named former Apple Inc executive Peter Stern as the president of its newly-formed integrated services business, which...

Peter Stern, who previously oversaw Apple TV+ and iCloud, is to be the new president of a Ford division that stops short of being for self-driving cars, but wants to make driving more hands-free automatic.

Ford hires former Apple VP to lead software, strategy. He also assumes duties of exec Franck Louis-Victor, still on leave after a domestic incident.