Detailed text transcripts for TV channel - MSNBC - 20161024:04:36:00
Possible, to create volume, but they were losing money on every piece of pet food they sold. >> pets.com reported sales of $9.4 million, but those goods cost the company $9.6 million before expenses like marketing. and administration. >> it wasnt about revenue. what it was about is perception. and they, perhaps more than any other company, had a hold on perception, exemplified by this sock puppet mascot. >> at the 2000 super bowl, they had probably what was the most talked about ad. then by nove...
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