After that, the retail shopping experience will evolve as GM rolls out more electric vehicles.
The vehicles will make it to GMC dealership showrooms eventually, but even then, the buying process will change, said Phil Brook, vice president of marketing for Buick and GMC. There’s no doubt about that, Brook told the Free Press, though he declined to offer further details. This vehicle allows us to take a different approach, Brook said. The market is evolving and changing and we’re changing, but we are working through the dealers. We see our dealers as a huge competitive advantage for us.