BBCNEWS The Media Show June 4, 2024 14:48:00
On the front page. now we have these terrifying acronyms like dti, our dwell time index, which... dwell time index! everyone listening is jotting that one down. yeah, absolutely. that acronym basically denotes whether people are making it to the end of our stories. i mean, we often feel like were doing things that are important, but occasionally, you know, well dedicate a lot of column space or pixel space to a piece and it transpires the readers dont necessarily care as much as wed like them to...
Source: archive.org