Page 2 - Platform Fee News Today

Platform fee is essential to delivery firms as they look to improve their take rates, which determine the amount of money they make on every order. Both Zomato and Swiggy have been experimenting with increased platform fee to boost their overall revenues and profits.

Zomato Platform Fee: The listed company started charging a flat platform fee in August 2023. Initially Rs 2 per order, it was subsequently increased to Rs 3 in most of its major markets.

On New Years Eve, the platform fees were reported to have been temporarily increased to as much as ₹9 per order in specific markets.

The listed company started charging a flat platform fee in August 2023. Initially Rs 2 per order, it was subsequently increased to Rs 3 in most of its major markets.

The Bengaluru-based company had initially started levying the fee in Bengaluru and Hyderabad, following which it expanded the charge countrywide. Currently, it charges the platform fee as a Rs 5 levy with a Rs 2-discount, indicating that the fee could eventually be increased further.

Swiggy Platform Fee Hike: The Bengaluru-based company had initially started levying the fee in Bengaluru and Hyderabad, following which it expanded the charge countrywide. Currently, it charges the platform fee as a Rs 5 levy with a Rs 2-discount, indicating that the fee could eventually be increased further.

Swiggy attributed the discrepancy between order history and actual paid value to a tech bug that their teams had subsequently fixed.

Zomato shares, which fell over 60% in 2022, have been on an uptrend this year following a change in investor sentiment and its profitability

Rathi moves out after seven years at the food-delivery platform, the latest in series of senior-level exits at the Bengaluru- based firm. His next move is not immediately known

This fee is typically 0.5-1 percent of a platform’s average order value, and helps absorb some of the logistics costs. With certain firms, this fee is non-refundable. This encourages shoppers to bundle their orders, and be more responsible with returns