Polaris Commercial Hires New National Accounts Manager
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Factory Direct Hose announces $9 million in inventory
The move is in preparation for the upcoming flood season.
Factory Direct Hose recently announced that starting January 2021, their warehouses will be stocked with $9 million worth of inventory ready to be shipped at a moment s notice in preparation for the upcoming fire & flood season.
The risk of floods after fires increases drastically due to vegetation loss and altered terrain, leaving the ground unable to absorb water. With the 2020 fire season being one of the deadliest on record for the west coast (burning over 10.3 million acres and still counting) many experts fear that intense flooding is all but inevitable in 2021.
Ground Works Land Design hires marketing, tech directors
Both new hires join the team from outside of the green industry.
WESTLAKE, Ohio – Ground Works Land Design, a full-service landscape and design company, recently named Joseph Stark as marketing director and Adam Swank as director of technology.
Stark onboarded last March, and Swank followed in December. Both new hires join the team from outside of the green industry.
“In the landscaping industry, the saying goes, always be hiring, but that typically pertains to seasonal crew members,” said Tony Nasrallah, president and founder of Ground Works Land Design. “Investing in our leadership team and placing an emphasis on technology will ultimately allow us to offer more to our clients, setting us apart from other businesses in our vertical.”
Horizon launches Bonus Bucks Advertising Program
The program offers marketing services to landscape professionals.
PHOENIX – Starting in February, Horizon will roll out its Bonus Bucks Advertising Program. Now in its third year, Bonus Bucks is a customer rewards program designed to help landscape and irrigation owners develop marketing tools to help grow their business.
Bonus Bucks operates like a co-op program, where Horizon customers are rewarded marketing dollars based on previous year’s purchases. The money can be used toward sales and marketing efforts, including truck wraps, uniforms, yard signs and mailers and door hangers. Customers can choose from several pre-designed templates that promote not just the company’s name, but services such as landscape lighting, fertilizer and pesticide applications and outdoor kitchen installations.
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