Why more Middle East businesses need to communicate in Arabic
SHARE Arabic is one of the 15 languages spoken by half of the world’s population, according to the World Economic Forum. It’s the official language of over 20 countries, and has around 300 million native speakers. It also ranks in the top five on the Power Language Index. As we celebrate Arabic Language Day on Friday, it is more important now than ever for businesses that want to appeal to the Arab target audience to communicate in Arabic with their customers. A growing body of research pro...
Source: thenationalnews.com