BBCNEWS The Media Show June 4, 2024 21:33:00
To privatise channel 4? so i think i agree with my predecessor and many other predecessors that have looked at this issue before, that there are long term sustainability issues and threats to channel 4. we know that it is a dramatically changing media landscape out there, which youll be only too familiar with. we know that linear advertising is taking a hit, organisations are having to evolve and adapt and become more dynamic to cope with that and channel 4 have a very rigid business model. the ...
Source: archive.org