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Cambodia’s Prince Bank Plc. has a short history but has made a large impact. Starting as a private microfinance firm in 2015, it has since evolved into a consummate commercial bank dedicated to achieving its vision of being its customers’ financial institution of choice, expertly exploiting digital channels, as CEO Honn Sorachna explains.
Prince Bank Plc on Monday launched its virtual account for new customers – the Prince eAccount, which can be opened instantly through the Prince Mobile app hassle-free, at zero cost and with no paperwork required.