Proof Creative News Today

In 2024, Hilton’s luxury portfolio – inclusive of Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts and LXR Hotels & Resorts – will announce offerings that will provide guests with new brand signatures, including a bespoke tableside cocktail ritual at Waldorf Astoria Hotels & Resorts, modern art encounters at Conrad properties and unforgettable stay experiences in more dream-worthy destinations than ever before. New property enhancements can also be experienced thro...

Spirits company Proof & Company has announced a partnership with Marriott International as their strategic spirits partner across various locations in China.

We catch up with Proof & Company’s CEO Paul ‘Broady’ Broadbent on what’s next for Asia’s leading independent ‘extraordinary spirits’ business.