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May 13, 2021
The world's highest-paid athlete spent less than eight minutes competing in his sport in the last 12 months—but still took home $180 million. UFC star Conor McGregor,...
May 13, 2021
Views: Visits 51 Conor McGregor has been ranked as Forbes’ highest-paid athlete, beating out competition from the likes of Lionel Messi, Cristiano Ronaldo and Lewis Hamilton to claim the number one spot. The majority of his revenue comes from ventures which include an array of endorsement deals. According to Forbes, the Irish UFC star made a total of $180 million over the last 12 months. Most of the money came from his recent sale of his majority stake in whiskey brand, Proper No. Tw...
May 7, 2021
Share this article Ahead of his exhibition boxing match with Logan Paul happening June 6, Floyd Mayweather got into a heated scuffle with the YouTuber’s brother Jake Paul following a peaceful promotional news conference at Miami’s Hard Rock Stadium. Mayweather and Jake, who most recently beat former NBA player Nate Robinson and UFC fighter Ben Askren in the ring, went face-to-face backstage in an exchange of taunts. Just as things were reaching a peak, Jake took the cap off the boxing super...
April 29, 2021
Conor McGregor just signed off on a deal that will make him and his management team around $600 million off his Proper 12 whiskey brand, just the latest nine-figure sum made from the business venture.
April 29, 2021
Financial details of Conor McGregor’s Proper 12 buyout revealed Share this story Bartenders taste Conor McGregor’s whiskey In March Mexican beverage company Becle, best known for the tequila brand Jose Cuervo, announced that they had fully acquired Eire Born Spirits, a company owned by Conor McGregor, Audie Attar and Ken Austin which produces Proper No. Twelve Irish Whiskey. Becle were instrumental in setting up EBS in 2017 exchange for a minority stake in the company. Over time Becle incr...
April 29, 2021
Conor McGregor Nets Up To $600 Million In Sale Of Proper No. Twelve Irish Whiskey Conor McGregor Nets Up To $600 Million In Sale Of Proper No. Twelve Irish Whiskey Reaching a long-term agreement worth up to $600 million, the Proper No. Twelve Irish Whiskey founding team led by Conor McGregor will continue in collaboration with Proximo Spirits after it was announced this week McGregor had sold his majority share in the brand he helped found. The new long-term deal is a windfall for brand co-foun...
April 28, 2021
Conor McGregor sells majority of Proper No. Twelve for $600 million April 27, 2021 No. 6 ranked UFC lightweight and former simultaneous UFC featherweight and lightweight champion Conor McGregor is a rich man, but the “Notorious” one just got a whole lot richer. On Tuesday, Shanken News Daily reported that Proximo Spirits acquired a majority stake in Proper No. Twelve Irish Whiskey in a deal that is valued at up to $600 million. The profiteers of this massive deal include brand co-founders M...
April 28, 2021
Barrels of cash: Conor sells whiskey for $600M By www.espn.com - TOP Apr 27, 2021 3:56 PM Proximo Spirits has acquired a majority stake in Proper No. Twelve Irish whiskey in a deal worth up to $600 million, both sides told the spirits trade publication Shanken News Daily on Tuesday. ); } return false; }); $(#comments .commentlist .comment-content a).attr(target,_blank); }); On Air Now
April 28, 2021
Proximo Spirits have become the majority stakeholder in former two-weight UFC champion, ‘The Notorious’ Conor McGregor’s whiskey brand, Proper Twelve — in a deal estimated to be worth in excess of a cool $600 million. The 32-year-old Crumlin native is set to remain as a face for the brand as well as remaining in an ownership position. According to The Mac Life, the agreement struck is considered to be a re-evaluation of a prior arrangement between the two. Mike Keyes, the CEO of Pro...
April 28, 2021
Conor McGregor has cashed in with the whiskey brand he started after selling a majority stake in the company for an estimated $600 million.