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Niantic uses AR to reward mobile users with new ad format

June 27, 2023

Augmented reality (AR) company, Niantic is launching its rewarded AR ad format, which aims to allow mobile users to earn in-application rewards by interacting with AR advertisements.

Erin Schaefer Wunderman Thompson Hong Kong Margaret Barron Circle K Chinese New Year Augmented Reality

Source: marketing-interactive.com

Meta Exec Claims Metaverse Can Lead To More Business Revenues

February 8, 2022

A Meta executive claims metaverse can provide more earnings to businesses. He shared the details during IAB ALM.

Peter Thiel Griffin Davis Mark Zuckerberg Vishal Shah Interactive Advertising Bureau European Union

Source: techtimes.com

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Niantic uses AR to reward mobile users with new ad format

Meta Exec Claims Metaverse Can Lead To More Business Revenues

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