Page 8 - Ray Schultz News Today

We all know that data is king in forecasting, but bad data can be worse than no data.

From leveraging influencer collaborations to amplifying sales with video testimonials, how to use social media to drive sales.

How you present your e-commerce product pages can make the difference between new sales and abandoned shopping carts.

Bloomberg Media has launched a new ad campaign using the “Context Changes Everything” tag line, reports Ray Schultz of Publishers Daily. Schultz reports, “The…

I always advise biz dev leaders to invest in their people.

Organize short presentations or talks at your booth, focusing on topics that resonate with the conference attendees.

The scarcity of materials and labor has driven new development costs to an all-time high. As a result, we must be more selective when prioritizing deals.

As a leader in e-commerce and product placement, here are the very best lessons that I’ve learned.

A Houston-area woman is one of 10 people who've received a letter purported to be from a mistress, police in Memorial Villages, Texas say it's a scam.

If you have received a letter in the mail asking for money for proof that your husband cheated on you, the Memorial Villages Police Department warns that it is probably a scam and the mail should be treated as junk.