This is staying connected with xfinity to make moving. Simple. Easy. Awesome. Stay connected while you move with the best wifi experience and twohour appointment windows. Click, call or visit a store today. Good morning. Coming up on your business. Clothing rentals. Christine, founder of begin i b finds out thats how well fill our closets. Terry crews adds business startup to his lineup. If youve used a public bathroom and the door wouldnt close, you want to see the elevator pitch. Will our shopify judges give it guy . We have information to run your business. Thats all coming up next on your business. Msnbc your business is sponsored by american express. Dont do business without it. Hi there everyone. Im jj ramberg and welcome to your business. The show dedicated to helping your growing companies. Christine hunsaker is one impressive ceo. She had a big idea to use data, k technology to apply it to any business. Didnt matter to her what business. That led her to the retail industry. A
rental service to their consumers. i have my own clothing line, jj s clothing. i use your service and now i m renting it out easily. you ll have jj s rental.com or whatever fancier name you come up with. you don t like that name. jj s stale box. maybe my brand wouldn t work but there are big names that thil they can. christine signed up ann taylor, new york and company and express. jim hill is the chief customer experience officer of express. the rental model actually makes a lot of sense for a fairly large number of consumers, for them to try new styles, look at new trends that they might want to explore. rental for us has been something we ve been looking at for a while and we re excited to launch it. christine thinks she ll launch 6 to 12 brands on the platform pretty soon. this is the realization of the dream she set out to accomplish when she launched gwynnie bee.