Venture Richmond ad campaign looks to draw people back downtown
Images courtesy of Venture Richmond)
Following a year of civil unrest and a pandemic that has rocked urban centers across the country, a Richmond booster group is looking to change the perception of downtown as a place of empty streets and boarded-up storefronts.
Venture Richmond has launched a promotional campaign highlighting the people and places that are keeping downtown open for business. Called “Faces of Your Downtown,” the series of ads and business profiles aim to reconnect people with the businesses and owners they may have missed while working from home.