Page 106 - Roduce Editorials News Today

The Produce for Better Health Foundation kicked off its fourth annual National Fruits & Veggies Month — a celebration of everyone’s favorite and flavorful plants — fruits and veggies. With its successful track record reaching more than 100 million social media impressions each year during the month of September since NFVM’s 2019 launch, PBH also marks this month as an opportunity to elevate fruit and vegetable consumption to a national priority.

The International Fresh Produce Association formed a new volunteer leadership council focused on controlled environment agriculture. The council will focus on opportunities available within the growing market and will be led by volunteer leader Abby Prior, chief commercial officer at Bright Farms, and IFPA staff liaison Vonnie Estes, vice president of Agfood Tech Innovation

Riveridge Produce Marketing markets fresh apples on behalf of many multi-generational growers—primarily in Michigan. “At Riveridge, we focus on providing quality produce with food safety in mind,” said Trish Taylor, marketing manager for the Sparta, MI-based company. “We utilize technology in both the orchard for growing flavorful, full-colored fruit and technology in the packing facility to be food safe and provide traceability.”

National Organic Month is celebrated annually in September. This month-long campaign raises awareness of organic farming and production and brings attention to the benefits of organics. Concord Foods is participating in the campaign by promoting organic farming and foods on social media and offering retailers themed National Organic Month floor displays. Retailers are encouraged to create attention-getting displays in produce departments using Concord Foods display and organic fresh fruits and v...

The explosive growth of controlled environment agriculture production has reshaped the landscape of fresh food production, and a panel of fresh produce industry experts will examine what the future of this $100 billion industry may look like in the coming years in the second educational session announced as part of the educational program for the upcoming Organic Grower Summit 2022 Presented by Western Growers and OPN, slated for Nov. 3-Dec. 1 in Monterey, CA.

EXPERIENCE UNIQUE FLAVORS

Fishers, NY-based New York Apple Association, a nonprofit trade association that supports profitable growing and marketing of New York apples, is rolling out its NY Big Apple Crunch Challenge campaign to school districts throughout New York state and around the country on Thursday, Oct. 27. “The NY Big Apple Crunch promotion is fun for adults, as well as kids, and carries a simple message — eat healthy and eat local,” said Nathaniel Foster, account and event manager for NYAA. “We have ma...

 

As Colorado farmers and ag producers continue to grapple with increasing production and input costs, they are also impacted by the passage of last year’s Senate Bill 21-087 on agricultural labor rights and responsibilities. The bill was signed into law June 25, 2021, by Governor Jared Polis and went into effect immediately, although provisions are being implemented at varied dates.

SUN VALLEY, ID — Jamey Higham brings a wealth of potato knowledge and management experience to his role as president and CEO of the Idaho Potato Commission. In his first year at the helm of the IPC, Higham has vowed to take a thoughtful approach to the IPC’s operations and increase communication with its members. Higham, who joined the IPC in January, detailed his vision for the IPC at the industry breakfast Aug. 25 during the 94th annual Idaho Grower Shipper Association convention, here.