Page 115 - Roduce Editorials News Today

One of the most important reasons shoppers choose not to use a grocery delivery service is that they want to pay no more than necessary, which was tied with wanting to select their own produce, according to new shopper behavior research from Mercatus, fielded June 30 through July 1. Specifically, customers’ desire to pay no more than necessary was directed squarely at delivery’s additional service-related costs, not the prices paid for the products online.

Top Brass and Vignolo Farms is a fourth-generation family farm that handles all aspects of growing, harvesting, cooling, storage, shipping and sales, with fresh table grapes from the central valley of California harvested starting in July and continuing into December.

Jeremy Gosch has been named the CEO and president of Hy-Vee’s retail operations as well as vice chairman of Hy-Vee’s board of directors. Gosch will lead alongside Aaron Wiese, who will serve as CEO and president of Hy-Vee’s subsidiaries and supply chain as well as vice chairman of Hy-Vee’s board of directors. Gosch’s new leadership role will take effect Oct. 1.

The Fresh Produce & Floral Council held the annual City of Hope Membership Luncheon on Wednesday, Aug. 17, at the Sheraton Cerritos in Cerritos, CA, where council members helped support City of Hope programs and raised over $125,000 for the City of Hope. The next FPFC event is the second annual FPFC Luau, A Mahalo Celebration, on Saturday, Sept. 24 at Newport Dunes in Newport Beach, CA.

With the back-to-school season officially here, families are busy transitioning to long days and hectic schedules. With that in mind Bee Sweet Citrus has several summer citrus varieties available to meet the needs of busy families.

International Fresh Produce Association is calling for industry voices to vote for two SXSW Meet Ups that will bring floral and produce to the South By Southwest Conference in March of 2023. Voting closes Aug. 21.

The International Fresh Produce Association announced the winners of the IFPA Retail Produce Manager Awards Program. The program, sponsored by Dole Food Co., recognizes retail produce managers who represent the industry to the consumer and work every day to increase sales and consumption of fresh fruits and vegetables.  IFPA honored 25 of the industry’s top retail produce managers for this award.  

Hess Bros. is excited for the upcoming Eastern Apple season and has a few unique turns to play. “The biggest excitement at Hess Brothers continues to be the growth of our WildTwist program,” said Chris Sandwick, director of marketing for Hess Bros., based in Lancaster, PA. “WildTwist is a cross between Honeycrisp and Cripps Pink.  It is a late-harvest apple whose eating quality improves in storage.”

Stemilt is back on the road this year with The Great American Rave Race, building on the success of the 2019 Rave Road trip. This year’s campaign aims to raise widespread awareness for the branded apple among consumers and produce buyers alike. Stemilt Marketing Director Brianna Shales said the company is encouraging consumers to catch the apple before it’s gone during its short season.

Splendid by Porvenir has hired Cindy Swanberg Schwing as its vice president of marketing for the company. Schwing will concentrate on all aspects of marketing, with efforts closely connected and coordinated with retail sales.