Page 154 - Roduce Editorials News Today

Hurricane Agatha was the first named storm of the season, and despite its best efforts the storm had no effects on the major harvesting regions, mainly in southern Georgia. In fact, favorable growing conditions are improving supplies across commodity categories.

You can start promoting stone fruit, grapes, berries and melons right now. Set large expanded displays of all summer fruit and promote it regularly in your ads to capture colossal sales and exceed your budget. Grapes are in good supply with excellent quality out of Mexico and California starting up as well. Demand is fairly light on a steady market. Strawberries shipping from Salinas-Watsonville and Santa Maria are in good supply. Demand is light on a steady market with volume starting to peak.

The Texas International Produce Association has added three new members to its board of directors: Travis Catalani, Anna Lopez and retail and Cory Oliver.

Trinity Fruit’s new product line, Squeezed Juice, hits all the marks consumers and retailers are searching for in a fresh fruit juice. “Customers and retailers are really excited about a 100 percent, not from concentrate juice,” said Jackie Nakashian, brand manager at Trinity Fruit Co. The company has received high praise for its Squeezed Juice. Nakashian said,”common feedback we receive is that our juice tastes just like real pomegranates and mandarins –– nothing else!”

Duda Farm Fresh Foods launched its Sweet That Can't Be Beat sweepstakes, encouraging consumers to get a little corny this summer with a promotion centered around Dandy sweet corn. Through recipe inspiration, cooking tips, nutrition information, super corny facts and a chance to win, the promotion seeks to elevate the consumption of fresh U.S.-grown corn among shoppers and highlight Dandy sweet corn as the premier brand when grocery shopping this summer.

Farm automation startup FarmWise Labs Inc. has completed an oversubscribed $45 million Series B funding round, led by leading AgTech venture firms Fall Line Capital and Middleland Capital, with participation from GV and Taylor Farms, a leading grower and processor of leafy greens and fresh vegetables.

Trinity Fruit’s new product line, Squeezed Juice, hits all the marks consumers and retailers are searching for in a fresh fruit juice. “Customers and retailers are really excited about a 100 percent, not from concentrate juice,” said Jackie Nakashian, brand manager at Trinity Fruit Co. The company has received high praise for its Squeezed Juice. Nakashian said,”common feedback we receive is that our juice tastes just like real pomegranates and mandarins –– nothing else!”

With rising input costs and supply chain issues, grower Diamond Blueberry Inc., based in Hammonton, NJ, has taken mitigating steps toward a successful season. “We bought supplies early so we would have a good supply of inputs to start out with,” said Diamond’s David Berger. “We wanted to get a jump on having everything we needed. We are preparing now and trying to think ahead to be able to have the supply for our customers.”

The Peruvian Avocado Commission, and its Avocados from Peru marketing  brand, has robust plans for Peru-sourced avocados in the United States this year and beyond.

Avocados from Peru, a friend of the environment, kicks off its 2022 promotional campaign emphasizing health and sustainability. As global demand for avocados continues to grow year after year, so does Peru’s commitment to help consumers eat healthy and lead sustainable lifestyles.