Page 87 - Roduce Editorials News Today

“We define sweets” is one of the mottos of Matthew Ridgeview Farms, but sweet potatoes define the company as well. “Sweet potatoes are who we are and what we do,” said Autumn Campbell, sales manager for the Wynne, AR-based company, explaining the company has been farming sweet potatoes for more than 100 years.

Meijer will begin offering special discounts on fruits and vegetables for its SNAP customers. The initiative, which will include discounts from $5 to $10, and 5 percent to 10 percent on SNAP purchases on qualifying produce, is thanks to a waiver granted recently by the U.S. Department of Agriculture that Meijer applied for earlier this year.

As food prices continue to rise and consumer routines shift, Side Delights offers quick, affordable potatoes for meals and groups of any size.

The California Avocado Commission board of directors has selected produce veteran Jeff Oberman to become the organization’s new president, effective Oct. 10.

Floyd Wilcox & Sons Inc., dba Wilcox Fresh, a leading grower of Idaho russet potatoes, is expanding its product portfolio to include fingerling potatoes via the acquisition of Southwind Farms.

There can be no denying inflation. The level of inflation, however, that is up for debate — especially when it comes to food.

Leading up to last night’s Monday Night Football game against the San Francisco 49ers and the Vamos Rams game against the Dallas Cowboys on Sunday, Oct. 9, the Los Angeles Rams have partnered with Avocados From Peru to release the ultimate Rams House Guac — the team’s first-ever official guacamole. The recipe’s hero ingredient is the Rams’ official superfood, Avocados from Peru, which will be featured on the viral “So Yummy!” social media channels. The full recipe can be found belo...

Halloween is fast approaching, but heavy rains caused a bit of a scare for pumpkin marketers who source from Mexico as the pumpkin crop got off to a late start. But Fresh Farms, based in Rio Rico, AZ, said the market has recovered nicely and quality is strong during this key promotional time. According to Marco Serrano, who is in sales at Fresh Farms, the pumpkin crop was delayed by around 10 days and there was some initial concern about how quality might be affected.

The National Mango Board hired Angie Thomas as a retail consultant to serve West Coast markets. Thomas will work alongside retailers of all sizes to support marketing and merchandising of mango in store.

The Fresh Produce & Floral Council held its second annual Luau, A Mahalo Celebration, on Saturday, Sept. 24 at Newport Dunes in Newport Beach, CA. All attendees enjoyed an evening of Lokelani’s Hawaiian dancers with a special fire performance, limbo contest and Hawaiian shirt contest. The next FPFC event will be the December luncheon and charity auction on Wednesday, Dec. 7 at the Sheraton Cerritos in Cerritos, CA.