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As the machines take hold, why understanding humans matters more

Starcom's HXPO Event In Melbourne Saw Industry Debate Modern Marketing Challenges

Publicis-owned media agency Starcom held its annual HXPO event last week for clients and media partners, sharing the agency’s ‘People Powered Growth’ strategic focus for 2023.

Starcom Launches 'Open Brief' Initiative In Melbourne

As harmless as this story may appear, it's also an excellent way of pinching some of your rival's ideas.

Starcom launches Open Brief initiative, Scentre Group wins The Juice Brothers brief

Scentre Group wins pitch for The Juice Brothers via Starcom's 'Open Brief' initiative

“We are thrilled to have brought together some of the brightest minds in media to help solve a business challenge for The Juice Brothers.

New pro-bono campaign to raise awareness of coercive control

Starcom Melbourne adds Verity Martin and four new account coordinators

Starcom Melbourne adds Verity Martin and four new account coordinators February 17, 2021 9:41 Starcom Melbourne has made a number of new hires to its business and account management team. New joiner Verity Martin (nee Goold) has joined Starcom as business director for the Ego Pharmaceuticals, Alcon, Metricon and Red Energy accounts. Martin was previously a client partner at Vizeum, and more recently iProspect where she worked across clients including BMW, Kathmandu and MYOB. She has also previously worked at Starcom Melbourne as an account executive. Martin Also joining the Melbourne office are Thomas Ho, Bianca Jones and Daniella Sinni who come in as account coordinators; and Ashlee Read as a digital executive. The appointments follow the hire of Roger Lintzeris at the end of last year, charged with leading strategy in the Melbourne market.