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#BehindtheBrandManager: Meet Banele Msimanga, brand manager of Hunter's Cider

Banele Msimanga is the brand manager of Hunters Cider and over the past year has worked on the brand creating great consumer experiences like Green Room events, Lock Down House Party, launching a new NPDs like Hunters Chilled Non-Alcoholic as well Red Apple. Tell us more about your role and what it entails exactly. My role entails bringing a renewed life to a brand so deeply entrenched in South African culture. I get down and dirty to understand the cultural nuances of the youth and distil them...
South Africa University Of Cape Town Western Cape South African Lauren Wolf Banele Msimanga

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