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How Patanjali and pandemic reshaped Dabur

The 139-year-old firm is pressing ahead with an ambitious but risky diversification plan.Dabur’s revenue and profit have grown at a steady clip over the last decade. However, the company faced serious challenges along the way, which forced it to diversify.

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Mullen Lintas to cook up Marico s Saffola Honey and Saffola Soya s creative

Mullen Lintas to cook up Marico’s Saffola Honey and Saffola Soya s creative

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Mullen Lintas bags creative duties of Marico s Saffola Honey & Saffola Soya

Mullen Lintas bags creative duties of Marico s Saffola Honey & Saffola Soya
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Mullen Lintas wins creative mandate for Marico s Saffola Honey & Saffola Soya

The account was won after a multi-agency pitch.

Hari krishnanMullen lintasLintas mumbaiSaffola honeySaffola soyaSaffola goldSaffola oatsSaffola oodlesMarico saffola honey

Mullen Lintas wins creative mandate for Marico s Saffola Honey and Saffola Soya: Best Media Info

Best Media Info: The agency has set up a new multi-disciplinary team to handle the mandate for the new Saffola brands| Advertising News

Hari krishnanMullen lintasBestmediainfo bureauBestmediainfo bureau delhiMediainfo bureau delhiSaffola honeyChief executive officerSaffola goldSaffola oatsSaffola oodlesCreative mandateSaffola honeySaffola soyaUlti agency pitchBestmediainfo bureau

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