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Page 15 - Saurabh Srivastava News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Regional OTTs eye small towns as metro demand saturates

While the Indian OTT audience base experienced a 20% increase from 2021 to 2022, it has only grown by 13.5% in the last year.

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gen z: Catch em young! Can brands and boardrooms get it right for India s largest consumer set, the Gen Z?

Infosys co-founder Narayana Murthy stirred controversy by suggesting that India s youth work 70 hours a week. Gen Z, India s largest demographic, is asserting its influence across industries. Nestlé India, Amazon, and Myntra tailor offerings to Gen Z preferences. This generation, aged 15-26, fuels fast fashion, lifestyle, and beverage growth. Challenges include the need for quick trend adoption, individualistic preferences, and limited disposable incomes.

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Narayana Murthy Suggests Youngsters Should Work 70 Hours A Week

Narayana Murthy Suggests Youngsters Should Work 70 Hours A Week
indiatimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from indiatimes.com Daily Mail and Mail on Sunday newspapers.

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Festive high for online lending; Slowdown for IT majors

The ongoing festive season is proving to be a shot in the arm for the digital lending industry. This and more in today s ETtech Morning Dispatch.

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Festive Sale: The great Indian premium trip is lighting up etailers festive season, ET Retail

Festive Sale: According to Saurabh Srivastava, the Vice President of Amazon India, e-commerce is experiencing a significant trend of premiumisation across various categories. This shift is attributed to the expanding middle class with increasing disposable incomes.

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