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Instagram Rolls Out Clubhouse-esque Features for Instagram Live

Image: Instagram As more and more social media platforms start cooking up their own Clubhouse clones, Instagram is adding new features to its existing livestreaming service to get in on the voice chat craze. On Thursday, Instagram announced it’s rolling out the option to turn off your audio or video while using Instagram Live. Advertisement Instagram tested these new features publically on Monday during an Instagram Live broadcast between Facebook CEO Mark Zuckerberg and Adam Mosseri, the he...
Adam Mosseri Mark Zuckerberg Instagram Realizes It Had Clubhouse In Its Heart All Along Instagram Live Live Audio Rooms

Harry Potter: Hogwarts Mystery reaches $300m in revenue

Jam Citys Harry Potter: Hogwarts Mystery has reached $300 million in player spending since its launch three years ago. According to Sensor Towers latest report, the title made $12 million during its first week, having launched in April 2018. It was also downloaded 13 million times across iOS and Android during that first week. It reached $100 million in nine months, then hit the $200 million milestone in May last year. COVID-19 restrictions boosted Hogwarts Mystery last year, with player spendi...
United Kingdom Harry Potter Apple App Jam City Hogwarts Mystery Sensor Tower

Australia's competition watchdog wants to reduce phone app duopoly of Apple and Google

Australia’s competition watchdog wants to reduce phone app duopoly of Apple and Google Josh Taylor © Provided by The Guardian Photograph: Patrick Semansky/AP People should be given a choice of apps other than the default Apple and Google phone apps when setting up a new device, under a raft of proposals from Australia’s competition watchdog to reduce the duopoly the two tech giants have over the app store marketplaces. The Australian Competition and Consumer Commission’...
United States Rod Sims Patrick Semansky Ap Apple App Epic Games Australia Is Commonwealth Bank Commbank Apple App
Source: msn.com

Australia's competition watchdog wants to reduce phone app duopoly of Apple and Google | Apps

The ACCC has made a number of proposed changes to improve competition in its app stores, including allowing users to choose via a “choice screen” between the default apps and third-party apps – for example between Apple’s weather app and a third-party app. The watchdog also proposed developers be allowed to inform users of alternative payment options, and also proposed to limit the information Apple and Google could use from how apps perform in their respective stores with t...
United States Rod Sims Epic Games Australia Is Commonwealth Bank Commbank Apple App Consumer Commission

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NFL adds audio app Clubhouse to social media lineup for draft

Dive Brief: The NFL partnered with social audio app Clubhouse to offer exclusive live programming throughout the week of the NFL Draft, per an announcement emailed to Marketing Dive. Starting on April 26, the league began hosting a series of rooms in the invite-only app to give fans a preview of what to expect during the draft, which will be held April 29-May 1. The live audio sessions include a conversation with alumni from the University of Alabama football team, a fan mock draft and an evalu...
United States Machine Gun Kelly University Of Alabama Dive Brief Sensor Tower North American

Analysis: What is 'active audio' content and why it matters to marketers

Details 26 April 2021 Just last week, Facebook said it plans to roll out Live Audio Rooms on Facebook and Messenger, in what seems like a move to rival Clubhouse. In a blog post, the tech giant said that Live Audio Rooms will be made available to public figures to host conversations with other public figures, creating a forum for discussion without the pressure of being on camera. This feature will also be made available on Messenger so users can hang out with...
Duncan Southgate Joe Sen Patrick Collison Prabhjeet Singh Zach King National Football League

Fortnite's Mastermind Goes to Battle with Apple

By Tim Higgins and Sarah E. Needleman The billionaire behind one of the most successful videogames of all time came to view Apple Inc. as an existential threat to his dream of the future. So Tim Sweeney decided to fight. He gave his dispute with the worlds biggest company a code name: Project Liberty. The clash was a bold gambit from a man who built an empire around "Fortnite," the online multiplayer shooter game filled with cartoonish characters that became a phenomenon beloved by ...
United States Yvonne Gonzalez Rogers Tim Sweeney Sarahe Needleman Joe Babcock Mike Schmid

Mario Kart Tour has passed 200M downloads and $200M in total revenue

Mario Kart Tour has passed 200M downloads and $200M in total revenue Its no Pokémon GO, but its got legs. Mobile analytics company Sensor Tower reports based upon its data collection that Mario Kart Tour has surpassed 200 million downloads and $200 million in total lifetime revenue since its official launch in September 2019. Its first 100 million downloads occurred in just its first 11 days, and it generated its first $100 million in revenue in slightly less than six months thanks to the Go...
United States Zynga Naturalmotion Sensor Tower Mario Kart Tour Gold Pass Animal Crossing

Mario Kart Tour exceeds $200m lifetime revenue

Mario Kart Tour has accumulated over $200 million in player-spending, as well as over 200 million installs since its launch in September 2019, according to Sensor Tower. In a blog post, the mobile analytics firm highlighted a strong launch for Nintendos racer, amassing over 100 million downloads in its first 11 days. During that period, the game also generated $17.8 million in revenue. Mario Kart Tour is free to download across app stores but is fueled by Gold Pass, a premium subscription that ...
Craig Chapple Mario Kart Tour Kart Tour Gold Pass Google Play App Store

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