Every year since 2012, there has been an annual public health campaign encouraging the public to practice abstaining from drinking alcohol for at least one month. January is a good time to start, since many of us have been feasting and drinking
New Non-Alcoholic Spirit Wilderton Launches
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Portland, Ore. – Driven by a desire to shift what’s possible in Non-Alcoholic drinks, Founder Brad Whiting created Wilderton, a collection of non-alcoholic, gluten free, and zero calorie spirits made with a unique approach to flavor and aroma. Grounded in an obsession with nature and made by hand in the heart of the Pacific Northwest, Wilderton is a new start in drinks, not a substitute. Wilderton’s expressions the bold, spicy, smoky Earthen and the bright, floral, citrusy Lustre offer provocative flavor combinations free from the confines of alcohol.
Founder Brad Whiting, a spirits industry veteran in Oregon, longed for drink options that could evoke the taste and feel of a traditional spirit but that paired better with an active lifestyle. Seth O’Malley, an expert distiller, had a passion for botanicals and was feeling constrained by the limited flavors celebrated in alcoholic spirits. The two found an instant conn