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KUALA LUMPUR, Malaysia, Aug. 3, 2022 /PRNewswire/ Enterprise Asia, the organizer of the 13th Asia Pacific Enterprise Awards (APEA) 2022 Malaysia, is pleased to recognize 47 exceptional business leaders and enterprises that have played a vital role in shaping Malaysia's entrepreneurial landscape for the post-pandemic era. Organized annually across 16 countries and markets, the APEA is the most reputable award recognition program recognizing entrepreneurial excellence across Asia. The Awards aim to congregate outstanding business leaders and enterprises across Asia into one unparalleled platform for fostering the continuity of sustainable entrepreneurial growth in Asian economies. Atomy Malaysia Sdn Bhd (Atomy) is also among the elite award recipients under the Fast Enterprise and Inspirational Brand Categories in the Professional & Business Services industry. Established in 2009, Atomy is a network marketing company that conducts direct sales in more than 20 different regions
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While the prevalence of Korean beauty, or K-Beauty, across the globe has helped South Korea’s economy grow over the past decade and withstand the impacts of the coronavirus pandemic, photographer Kim Sihyun believes it has created negative “stereotypes” of how Koreans are perceived.
K-Beauty is an umbrella term for South Korea s skincare industry, which has gained popularity across Asia and the US as part of the so-called “Korean wave”, which has also seen the rise of K-Pop and K-Drama.
K-Beauty mainly focuses on health, hydration and an emphasis on brightening effects, and has become one of seven new growth engine industries in the Asian country.