TOKYO, Aug. 10, 2022 /PRNewswire/ Hakuhodo Inc. and D.A.Consortium Inc. (DAC) are pleased to announce the formation of H+ (http://www.hplus.digital), a cross-company strategic organization. H+ will work closely with the Tokyo offices of Hakuhodo and DAC and lead the Hakuhodo DY Group's specialist companies in the APAC region to support clients' marketing and media activities. The H+ mission is to empower the digital future for client marketers by creating brand experiences that evolve as multi-faceted lifestyles are shaped with each passing day and interaction, uncovering latent demand and encouraging new preferences and actions. As is consistent across Hakuhodo, H+ has at its core the proprietary InsightOut planning approach (See Note 1). This approach has as its cornerstone understanding people not simply as consumers, but as sei-katsu-sha-Hakuhodo's term for the holistic person(See Note 2). "This is what drives us to look at people as a sum total of their lives, pr
Hakuhodo, an integrated marketing and innovation firm, has purchased digital creative agency Kingdom Digital in order to expedite Kingdom Digital s development in Southeast Asia. According to Kingdom Digital, no important staff changes will occur ins