Column Leftovers: Smartfood and Krispy Kreme pop into a sweet mashup; Goldfish get spicy with Frank s RedHot
PepsiCo s popcorn brand finds indulgent inspiration in glazed doughnuts, and Piedmont Candy lightens up with low-sugar Thinful snack mixes. Published April 30, 2021 Courtesy of PepsiCo
Leftovers is our look at a few of the product ideas popping up everywhere. Some are intriguing, some sound amazing and some are the kinds of ideas we would never dream of. We can t write about everything that we get pitched, so here are some leftovers pulled from our inboxes.
Smartfood pops up Krispy Kreme Glazed Donut popcorn
Krispy Kreme and PepsiCo s Smartfood popcorn are hoping their sweet collaboration pops with consumers.