The APAC snacking category is seeing a dominance of savoury and spicy flavours as well as consumer preferences for familiar products, while better-for-you options are also clearly gaining in popularity, according to major industry players.
Koelnmesse, organisers of ISM 2023, said health, sustainability and creative flavours will be among this year's trends in the sweets and snacks section, when the trade fair convenes in Cologne from 23 to 25 April 2023 with approximately1,300 exhibitors from 70 countries.