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Q&A with DDB Sydney's Elaine Li and Jared Wicker, creatives behind Coors' 'Dream Study' campaign

February 8 2021, 4:57 pm | BY Ricki Green | 4 Comments It’s not often that creatives in this part of the world get the chance to work on advertising’s version of the Oscars, the Super Bowl. In a collaboration with DDB Chicago, DDB Sydney senior art director Elaine Li and senior copywriter Jared Wicker got the chance to work on Coors Light and Coors Seltzer’s Dream campaign. The pair sat down with Campaign Brief to discuss the origins of the campaign, learnings from the process and ...
United States New South Wales Elaine Li Deirdre Barrett Jared Wicker Dream Study

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