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As the concept of “food as medicine” gains traction, doctors, dietitians and insurers already active in the space are keen to distinguish the difference between “better-for-you” products and those proven to effect a health change and therefore worthy of reimbursement and physician endorsements.
A US study has claimed just small diet changes with specially formulated snack bars and smoothies can reduce cholesterol count to the same level as statins in some cases following trial results.