Stephen Borecki News Today

It’s difficult to overstate “the Taylor Swift effect,” a term that generally describes the powerful impact of the 33-year-old musician on consumer behavior.

(CNN) — Over the last decade, Taylor Swift has had a transformative effect on the music and entertainment industries. But the megastar, who is currently in the South American leg

Taylor Swift’s Eras Tour is having a multi-billion-dollar economic impact internationally, with world leaders even make public callouts for tour stops within their countries.